Text Mining

PRODUCT FOR ANALYSIS OF INTERNAL DATA

Qualitative and quantitative analysis of internal data.

Qualitative and quantitative analysis of internal data.

Text Mining is the automatic analysis of text documents with regard to the topics, the relevant keywords or conceptual relationships as well as the tonality. It:

detects patterns and conspicuous differences in the answers of the surveyed respondents and identifies also ‘weak’ signals which otherwise would be lost in random noise.

helps to achieve hypotheses for future surveys and provides important reference points with regard to strategic planning

delivers a structured overview of heterogeneous data and visualises the results in intuitive understandable graphs.

WHY TEXT MINING?

Online data collection, questionnaire activities, telephone interviews – market research companies possess an immense amount of internal data which is constantly renewing and which has to be evaluated permanently. This is very time consuming and costly. Especially when one works not only with given answer options but the respondents have the possibility to comment on individual points.

Here Cogia Intelligence is able to give support to the analysis. For several years we are an approved partner of market research companies with a software suite which not only collects and indexes information from the internet but also is able to analyze the data collected from the surveys, especially in view of free-text fields.

The Cogia-System offers open interfaces so that the basis data can be imported without difficulty. For the analyses a proven ‘bundle’ of tested text mining technology is used whereby the comments can be evaluated according to different criteria.

YOUR BENEFITS

YOUR BENEFITS


  • own search engine
  • thematically organized catalog
  • multi-lingual document processing
  • precision in the data filtering
  • vertical indices

  • research in any sources available in digital form, thereby also in intranets and in databases
  • analysis of all most common media formats like PDF, Word, PowerPoint, Excel, RTF, HTML etc.
  • complete service (software as a service)
  • high-availability of safety operations
  • intensive supervision (hotline support)

Don't Just Take Our Word For It

Don't Just Take Our Word For It

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